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Day 1 December 6th, 2023
3:00 PM |
Arrival. Check in. Registration |
6:00 PM |
Fireside Chat - Seni Adetu, Lolu Akinwunmi and Ify Onukwuba |
Day 2 December 7th, 2023
8:00-9:00 AM |
Registration |
9:30-10:00 AM |
Opening Ceremony |
10:00-10:30 AM |
The Current Economic Reality in Nigeria and imperatives of a reform , Mr Taiwo Oyedele |
10:30-11:10 AM |
Panel discussion- implications for the industry, other issues- Mr Taiwo Oyedele , NESG CEO Designate, Dr. Tayo Aduloju |
11:20-11:50 AM |
The economic impact of Advertising in the Nigerian economy- the multiplier factor |
11:50-12:30 AM |
Panel Discussion |
12:40-1:10 PM |
Brand Nigeria- Changing the narrative (presenting the campaign) |
1:10-1:50 PM |
Panel Discussion |
1:50-2:30 PM |
The Google Conversation |
2:30-3:30 PM |
Lunch |
3:30-4:00 PM |
Understanding the AfCTA and the Implications for the IMC Industry , Mr. Segun Awolowo, Secretary National Action Committee, AfCFTA |
4:00-4:40 PM |
Panel Discussion (Mr. Kelechi Nwosu) |
4:50-5:20 PM |
Creating a Compelling Brand for States- the Lagos case |
5:20-6:00 PM |
Panel Discussion ( Mr Udeme Ufot, Dr. Bisoye Fagade) |
Day 3 December 8th, 2023
Break out stage 1 |
9.30-10.15 AM |
Emerging Strategies for engaging the restless consumer: the task before the agency, Carol Ofem Somorin, YBR |
10.25-11.00 AM |
Out of Home Advertising:Scaling up for global competitiveness, Mr. Omo Kingsley Abunene |
11.10-11.55 AM |
Birthing New Nigerians: Transforming Marketers into Nationbuilders, Mr Idy Enang |
12.05-12.50 PM |
Growing Nigeria's brands through meaningful experiences , Bukola Ikusika, Deji Orunkoyi, Nana Milogrosa Utomi |
1.00-1.45 PM |
Local content and Cultural Sensitivities, Prince Aboki, Shile Ibironke |
Break out stage 2 |
9.30-10.15 AM |
Unlocking the Market for SMEs - Funding and Marketing - Panel Discussion with Mrs Hannah Oyebanjo, Zenith Bank |
10.25-11.00 AM |
The Nigeria Content Revolution- Ijeoma Onah, Founder NIFF, Dr. Busola Tejumola, Multichoice |
11.10-11.55 AM |
Building Global brands from Nigeria, Chioma Afe, Seplat & Dotun Babatunde, Olam |
12.05-12.50 PM |
Selling the Nigeria story to the next generation through food, Ilya Kazeem, Marketing Director Flour Mills |
1.00-1.45 PM |
How the Marketing Communications industry is dealing with the japa syndrome - Akorede Zakariya, Emeka Obia, Nengi Akinola |
Break out stage 3 |
9.30-10.15 AM |
The role of IMC in nation building, Dr Emmanuel Agu |
10.25-11.00 AM |
How can young people explore the creator economy, Amina Usman |
11.10-11.55 AM |
Creating content that connects, Dr Greg Odutayo |
12.05-12.50 PM |
The new university curriculum and its implications for the IMC industry, Dr Samaila Mande |
1.00-1.45 PM |
Grooming talents for the IMC industry, Mr Enang Idorenyen |
2.00-3.00 PM |
Town Hall |
3.00 PM |
Lunch |
7.00-9.00 PM |
Gala Night and Close |
Disclaimer: Please note that if you make a request for a refund after payment, we will deduct an administrative charge and process your refund after the conference